Asal, meaning 'real' in Hindi, stands by its name and is commited to providing quality products while practicing thousand year old, time tested methods. The raw materials for asal products are sourced from farmers across the country to ensure the best produce in each product category is procured.
Asal owes its philosophy to the traditional Indian Science of ayurveda.
Asal's aim is to bring wholesomeness and sustainability into the lives of people through products that are organic and chemical free in origin. Asal believes in nurturing with nature and tradition and offersan alternate approach to living, one that is in harmony with the environment and with one's own body.
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