Chendamangalam Kuriappilly Pure Handloom Cotton Saree

Creative Dignity is a movement that has brought together diverse creative producers, practitioners, and professionals to energise the ecosystem that Indian artisans need in this time of COVID-19 and post-COVID-19 impact. The focus is to provide relief, and rejuvenation of the artisans in a bid to ensure their sustained prosperity. Ficci FLO & Creative Dignity aims to empower the artisans from various states to reach customers digitally, giving them access to new markets and livelihood opportunities via – Artisan Direct. We are proud partners of this movement and urge you to support the artisan community. We bring you a curated edition of handcrafted pieces directly from the artisans. Go #VocalForLocal